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*Until 26/07/2024. Excludes invati ultra advancedTM.

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Sun Veil hair mist & NEW Be Curly Advanced

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NEW be curly advanced

Improve curl definition by 89%

Our new curl & coil formula for game changing results.

Shop trending hairstyles from the runway.
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The coily, curly or wavy hub
Learn how to treat & enhance curly hair from texture experts.

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Plant-powered hair care rooted in nature

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*Hair care is 90% naturally derived on average using the ISO standard 16128. From plants, non-petroleum minerals and/or water.

*Laboratory testing on tresses. 

1Product manufacturing is powered by Aveda’s solar array and/or wind energy through renewable energy credits and carbon offsets. Striving to achieve a Silver Zero Waste to Landfill certification using the UL scheme by end of 2023 at our primary manufacturing facility. 285%+ of our skincare & hair styling PET bottles & jars contain 100% Post-Consumer Recycled plastic. Aveda was the first beauty company to use 100% post-consumer recycled PET packaging. 3Hair care is 90% naturally derived on average using the ISO standard. From plants, non-petroleum minerals or water.