Aveda - Marks & Spencer - Education Page

Aveda is proud to be 100% Vegan Now and Forever.

Tell us all about your hair and we’ll share custom product recommendations personalised just for you.

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Customize your hair care - take Aveda's Hair Quiz

Get to the root of visibly healthier hair

Over 4 million possible combinations, our tool combines powerful data and logic to give you: personalized hair profile, customized product routines, all in under 5 minutes.

TAKE THE HAIR QUIZ

Shop plant powered, bond-building treatment to strengthen and repair damaged hair.

botanical repair™

92% said hair felt instantly softer & smoother¹

Vegan bond-building system repairs hair from within.

¹Based on a consumer study of botanical repair™ strengthening shampoo and conditioner on 127 women.

Botanical Repair is high-performance hair care without compromise.

THE FUTURE OF
HAIR REPAIR IS HERE

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✓ Instantly strengthens and repairs hair from the
inside out with plant-powered, three-layer,
hair repair technology
✓ Instantly transforms hair, leaving it visibly
healthier, softer and shinier after just one use
✓ Multiplies bonds in the inner cortex,
strengthening and repairing hair
✓ Formulated for all hair types and textures
✓ Safe for colour-treated and chemically
processed hair
✓ Sulphate cleanser-free
✓ Silicone-free, vegan and cruelty-free
✓ Minimum of 94% naturally derived*

^*From plants, non-petroleum minerals or water.

DOES HAIR NEED REPAIR?

Ask the customer the following questions during the consultation:

- Do you colour or chemically treat your hair?

- Does your hair break or split?

- Are your ends rough, thinner and lighter?

If they answer mostly yes, their hair needs repair—and Botanical Repair.™

Perform the elasticity test to confirm your result.

Elasticity measures how well the hair stretches and returns to its original length. Hair with good elasticity is more resilient during styling. Hair with medium elasticity is sensitised; it stretches easily but doesn’t fully bounce back. Hair with poor elasticity is weak and damaged, which can result in breakage during daily styling.

STEP 1: Start by holding a strand of wet hair securely at your scalp using two fingers.

STEP 2: With your other hand, gently pull the strand upwards and release the hair.

STEP 3: If your hair stretches and easily breaks, you have poor elasticity and are experiencing damage. If your hair stretches and remains slightly stretched out, meaning it doesn’t fully bounce back, you have medium elasticity. If your hair stretches and returns back to its normal state, you have good elasticity and likely little to no damage.

nutriplenish™

Hydrate, nourish and replenish dry hair

Not your typical hair hydration.

HYDRATION REINVENTED

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✓ 94% naturally derived*
✓ 72 hours of hydrating nutrition**
✓ Replenishes all hair types and textures of dry, depleted hair
✓ Fresh, spicy, floral Pure-Fume™ Aroma
✓ Silicone-free, vegan and cruelty-free
✓ Sulphate cleanser-free
✓ Colour-safe
✓ Safe for chemically processed hair†

DOES HAIR NEED HYDRATION?

- Is your hair rough from roots to ends?

- Does your hair tangle easily?

- Do you have a dry scalp?

If they answer mostly yes, their hair needs hydration—and Nutriplenish™?

Perform the elasticity test to confirm your result.

Porosity affects the hair’s ability to accept and retain moisture. It also plays a big part in how much hydration the hair needs. Hair with high porosity absorbs products quickly and processes faster. Hair with low porosity is more resistant to product absorption, including the absorption of hydrating products.

1 Hold a section of hair at the ends.

2 With the other hand, backcomb—lightly sliding your fingers along the hair from the ends to the scalp.

3 If it feels rough and backcombs easily, the hair needs Nutriplenish.™

Shop invati ultra advanced. Feel like you have 11,000 more hairs on your head

NEW invati ultra advanced™

Your routine for thicker-looking hair

Feel like you have 11,000 more hairs on your head¹
with our latest advancement in botanical actives.

100% VEGAN • LEAPING BUNNY APPROVED • B CORP CERTIFIED

REDUCE HAIR LOSS, THICKEN HAIR INSTANTLY

Franchise claims:
✓ Helps you keep the hair you have longer*
✓ Vegan and cruelty-free
✓ Luxurious aroma featuring certified organic lavender, rosemary, geranium, vanilla, and other pure flower and plant essences

HAIR DENSITY TEST

How much scalp can you see through the hair?

• A lot
• A little
• None

Do you have any concerns with hair loss due to breakage? If yes, where do you notice it the most?

If the guest says “yes” to hair loss due to breakage concerns:

• Do you find excessive hair in the shower or while brushing?

• Has your stress level changed recently?

If answer is mostly yes, their hair needs Invati Advanced™

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