Creamy, silicone and sulfate-free, lightweight formulas and a vegan superfood blend, cleanses and replenishes dry hair with nutrient-powered hydration or smoother feeling, visibly healthier hair.

96% naturally derived^* with powerful superfoods:
luxurious omega-5 -rich organic pomegranate oil nourishes dry, depleted hair
certified organic coconut oil with low molecular weight easily penetrates hair to help moisturise
mango butter packed with fatty acids helps nourish leaving hair feeling soft and smooth
oat extract helps give the formula a sumptuous, creamy feel.

With the nutriplenish^TM replenishing overnight serum, wake up to ultra-hydrated hair and healthier hair:
• Softer to the touch
• Hair hydration increased 2x overnight^**
• 89% less frizz.^***
• 8hours of continuous hair hydration.

For all dry hair types.
For all hair textures.
For thin to medium hair types.

Aveda’s own pure-fume™ aroma with cocoa, certified organic ginger, cardamom and other pure flower and plant essences.


^*From plants, non-petroleum minerals or water.
^**Laboratory testing on tresses.
^***Tested on frizz prone tresses.

1. nutriplenish^TM shampoo light moisture
Massage into wet hair from roots to ends. Rinse. Follow with nutriplenish™ conditioner light moisture.

2. nutriplenish^TM conditioner light moisture
Use after nutriplenish™ shampoo light moisture. Massage into wet hair from roots to ends. Rinse.

3. free nutriplenish^TM replenishing overnight serum
Apply to ends of dry or damp hair. Do not rinse. Use as often as desired.

Pairing Recommendations:
Before: use nutriplenish^TM masque light moisture
After: use nutriplenish^TM leave-in conditioner spray.

Pro Tip: use the nutriplenish^TM styling foam or curl gelee for a little extra styling.

First beauty company manufacturing with 100% wind power in our primary facility. Learn more about our wind energy purchases and offsets here.