AVEDA UK EARTH MONTH 2008 UPDATEOn behalf of Global Greengrants Foundation we would like to thank all of our customers, clients, suppliers, partners and staff for their amazing generosity and enthusiasm for such an important environmental issue: making clean water accessible for all.
This year Aveda UK has raised £100,000 for clean water projects across the globe.
This is what makes Aveda so unique: our commitment to sheer hard work really does make a difference.
Vincenzo Minore, General Manager Aveda UK
Here is a little bit of what we've been up to for Earth Month 2008
Blue Top and Jeans Day & Extravaganza / London Head Offices / 25th April 2008
The Head Offices for Aveda all took part in this year's Blue Top and Jeans Day which included fantastic raffle prizes. On the same day an Aveda extravaganza and prize raffle was held. The total from both events raised £1,700.
Aveda Institute Fashion Show / 24th April 2008
The Aveda Institute, London hosted a fashion show for friends and family as well as clients of their up and coming Creative team. Clothes from eco-friendly designers Back-to-front, THTC and Amoosi showcased their new collections and champagne and canapés were generously provided from Le Pain Quotidien. Compère for the evening was Mr Ian Black, Technical Artistic Director along with guest speakers; Carol Caine, National Retail Education Manager, Emmanuel Rey, General Manager and Mette Haxthausen, Institute Manager. A good evening was had by all and £300 for Earth Month was raised.
Masterjam Prize raffle and Auction / 7th & 10th April 2008
During Masterjam - our yearly hairdressing summit in Berlin, Aveda Europe hosted a gala dinner prize draw. The evening raised an impressive £11,000 and prizes included a Links of London bracelet, a Tiffany & Co pendant and an Anya Hindmarch clutch bag. A prize auction held in Austria raised an incredible £26,000. Auction items included a beautiful Jenny Packham dress as worn by Caterina Murino in the last James Bond film Casino Royale, Sam Ubhi jewellery and a private yoga session Anoushka Pletts. Congratulations to Leonard's salon from Cork, who were the highest bidders for a day with Antoinette Beenders, Creative Director.
Vitality Show / 27th-30th March 2008
55,000 people attended The Vitality Show 2008 at Kensington Olympia, London. The Aveda site was busy all day every day, with a constant stream of people shopping, booking in for facials, entering the prize draw or simply joining the constant queue for stress relieving and hand massages! There was also a great deal of press interest from various magazines, companies and websites, as well as interest from prospect salons wanting to stock Aveda. More than 45 staff from within the Aveda network helped at The Vitality Show. Over 400 stress relieving and hand & arm massages were given! In total £5,167 was raised for Earth Month.
Aveda Salon Day / 16th May 2008
Aveda Educators kindly gave up their time for Earth Month, cutting and colouring hair for donations. The event raised over £700 and included sales from product sold on the day.
Jollys Bath
The Aveda counter in Jollys Bath raised over £3,000 - the highest amount raised by Aveda in a department store, by baking and selling cakes to staff members, facepainting and make-overs for donations. The store also got involved with the fundraising by organising a staff raffle. To burn off the calories from the cake sales two members of staff ran the Bath half marathon. Well done!
Whetstone Lifestyle & Spa, Dublin
The Whetstone Lifestyle & Spa in Dublin raised almost £6,000 during Earth Month by donating all their takings from a Sunday during April towards the cause, the highest amount raised by an Aveda salon during Earth Month.
Aveda would like to thank the following for their generous donations during Earth Month 2008: